How do You Make Money From Facebook? - Ways and Steps
Source: DHgate, Tag: E-Commerce Tips
DHgate is a platform where companies can connect with and then sell to other businesses and make profits. It houses amazing deals with a wide variety of high-quality products. Moreover, the platform is easy to use, owing to its user-friendly feature, while maintaining the quality and credibility of the provided services.
From jewelry to decorative ornaments, DHgate houses everything. For good measure, in cases where someone might want to earn from different sources, DHgate also accommodates such people by providing them with information about how to do that. This article is all about making money from Facebook. Over a billion people use Facebook to interact with different companies, taking the first step to stabilize their income through Facebook. So, let's delve deeper to comprehensively understand different ways of earning money and getting paid from Facebook.
How do you get money from Facebook?
Facebook is an online social media platform developed to connect people. It was initially designed as a networking app for college students to stay connected, but with time, it has grown into a platform through which multitudes of people earn their lively hood. And as this article proceeds, you will discover ways to do just that. Facebook has devised an extensive monetization policy to facilitate aspiring artists, entrepreneurs, and business owners. Those who understand this procedure quickly begin making money using Facebook as a medium. However, Facebook has different policies when it comes to working as a medium for work. To make money from Facebook, one needs to understand these policies and navigate the way accordingly that suits them the most. The most important thing to understand is the monetization policy of Facebook.
Monetization policy:
The monetization policy is a set of rules outlining how to get paid by Facebook. One needs to follow several rules and meet certain conditions. Once they are met, one can start getting paid from Facebook. These rules are defined to keep their content appropriate to the app and thus lower the risk of offending communities.
Even before someone uploads the content in hopes of earning from it, Facebook requires them to be 18 and above.
The account being used as a monetization medium needs to be professional. Facebook accounts outside of the experienced mode are ineligible to apply for monetizing their products.
It is also imperative that you reside in a country that is covered by Facebook’s policy and where the product you are featuring is available. Any account that goes against the community guidelines placed by Facebook gets a warning, and that specific content is removed.
So you must upload content that is well within the community guidelines. In cases where content does not follow the content monetization policy, it isn't monetized on Facebook.
In its mission to provide accurate and informative information, Facebook offers a strict set of rules that check whether any content uploaded is false. In the cases where it is, that post is flagged and cannot be used to earn any income.
Furthermore, Facebook has always tried to make sure that its platform is not used in any way to steal content. Therefore any content creators or third-party providers can only upload content they created or took part in creating. It provides Facebook and content creators immunity against copyright infringement.
Additionally, Facebook requires the pages on its platform to adhere to their payment policies and ensure they follow the laws set by their governments. Now that it’s out of the way. Let’s talk about how to boost your income.
Different ways to earn money from Facebook:
Once you have inscribed the rules in your memory, it is time to start making money. Facebook is not a single entity and, as such, does not limit its users from earning in any way using the platform. Facebook provides its users with different tools to facilitate their journey and to help them earn.
One of the biggest sources of income on Facebook is in-stream ads. Yet, to get certified for in-stream ads, it is better to have a Facebook page rather than a personal profile. Your page should meet Facebook’s monetization policy, have 600,000 minutes viewed in the last 60 days, and have a minimum of 10,000 followers.
Another way to get paid from Facebookis by adding a paid subscription to your channel/page. It will generate payment for your content and can increase your income significantly. The world is changing, and so are the ways of marketing. In cases where pages have considerable followers, brands approach such pages for promotions and pay these pages to promote their products. It is one such way to gain a boost in your income. As your page starts gaining headway in the Facebook community, pages with similar interests will open their doors to you. Use this opportunity to collaborate with these pages. It increases your reach and promotes your content to a whole different set of audience that your page might not be able to reach.
Facebook also allows its users to launch paid-for events. You can use this opportunity to host events with a pay-per-view model and earn additional money as people interact with it.
Another way to boost your income and utilize all the tools to their ultimate capacity is to link your business to your Facebook page. For example, by connecting your DHgate profile to your page, you can divert the traffic that comes in contact with your Facebook page to your profile on DHgate.com.
Lastly, there is one more thing you can do to earn money. It is by utilizing what is known as affiliate marketing. It is basically where businesses on different platforms, such as DHgate.com, provide you with a referral code that you can promote in your content. Whenever someone uses this code to make a purchase, a percentage of the profit from that product sold is given to you. However, profits can vary between 10% and 20% of the price of the product sold.
Content that does not generate any revenue:
Now that you know the strategy for earning money from paid Facebook. Let's talk about all the things one must avoid to ensure that their uploaded content benefits them to its full capacity. As there are steps one must take to expand their page and its reach, there are steps one must take to avoid and to ensure the algorithm that promotes their page does not, in turn, work against it.
While there are certain types of content that Facebook's employed algorithm advertises, there is also content that it does not. There are guidelines on Facebook that make some types of content ineligible to be monetized.
Content that contains only one static image or little to no motion cannot be monetized under Facebook’s guidelines. In addition, some people post content intending to increase engagement by making people react by asking them questions or making them participate in polls. Such content, based solely on interaction, cannot be monetized either. Some people assume that if Facebook doesn't monetize static images, they can simply make a slideshow of a multitude of pictures that might make their content eligible for monetization. Yet, content like this is also ineligible for monetization.
Likewise, content that is generally a loop of the same video clip or a set of photos, for example, GIFs, is also ineligible for monetization, and uploading them, no matter how many, will not earn you a dime. Just like static images or GIFs, photos over-edited by adding words are also of no use if the primary function of that post is to generate revenue.
As mentioned previously, in-stream ads are a major revenue generator on Facebook. However, any video content posted that already has an ad self-embedded into it by the creator automatically gets disqualified and cannot post in-stream ads. Thus lose the chance to get paid by Facebook.
Prohibited content:
There are instances where uploaded content may be well within the conditions set by Google for being eligible to use the different tools provided by Facebook. Yet it contains content that is prohibited. At moments like these, Facebook will not let such people generate any revenue, and in extreme cases, it can even result in the page being banned and shut off.
Any content that gives an incentive to people to like or share automatically gets disqualified for monetization.
If any uploaded content promotes drug use, encourages violence, or in any way contains foul language, the post gets flagged.
If the content uploaded contains any restricted category, it can result in reduced monetization and thus adversely affect the revenue generated.
Any content that discusses race, gender, national origin, age, political affiliation, ethnicity, disabilities, sexual orientation, socioeconomic class, religion, immigration, or any such topic in an inflammatory way will be restricted.
Discussing death, physical injuries, mental disabilities, physical abuse, emotional abuse, or sexual abuse can also be flagged if one doesn't do it with proper care.
Furthermore, content that contains threats, vandalism, or advocates for harm in any way, whether real or fictional, will affect monetization adversely.
The rationale is Facebook is a family-friendly platform. So, any content containing abusive language or explicit content of any kind will be restricted.
Lastly, content that is misleading and provides false information of any kind or contains misleading medical information cannot be monetized. In extreme cases, Facebook can even take down these videos from the platform.
Common reasons for limited or complete creator demonetization on Facebook:
Interruptive ad standings: Employ automatic or manual placements with the adjustment feature to insert ads in natural breaks between the content.
IP and copyright: Only upload videos to which you have complete rights and no chance of liability. If you do not have the rights, you can take permission to use any such content from the owner.
Prohibited formats: Avoid formats like looping videos and embedded ads.
Language: Only monetize content in one of the supported languages. Try to avoid multi-lingual videos.
Content rating: Ensure that you understand the content monetization policies and edit out any snippers, descriptions, thumbnails, or captions that may be considered brand unsafe.
If, after being able to monetize, Facebook demonetizes your account, you feel that you did not do anything immoral and the decision was wrong on Facebook’s part, you can appeal their verdict. If you are right, you will gain your monetization status back.
FAQs
How many followers do you need to get paid on Facebook?
Facebook has rigorous criteria for monetizing a new page or account. For a page or an account to be eligible to use the monetizing tools, a page must have a minimum of 10,000 followers. But this also is only of the many conditions Facebook places on a page before allowing it to have monetizing capabilities.
Can you get paid for Facebook posts?
Yes, Facebook posts generate revenue for content creators, but it depends upon the engagement of the audience on the page in the last 60 days. The criteria for monetization is that the page must have a minimum of 10000 followers and 15000 engagements in 60 days, with 30000 1-minute views for 3-minutes videos over the last 60 days.
How many views do you need to get paid on Facebook?
The algorithm used by Facebook sets extreme standards for monetization based on views. The criteria based on views is that in the last 60 days, there must be 180,000 minutes viewed along with 30000 1-minute views for 3-minutes videos.
What does Facebook pay per 1000 views?
According to Social Media Examiner, Facebook’s ad campaigns, on average, generate $8.75 per every 1000 views on a video.
How do Facebook reels make money?
On Facebook, any reel posted which gets 1000 videos over 30 days awards the creator a bonus by Facebook. These bonuses can later be used in a way to earn money and thus generate revenue.
Conclusion
The world of the internet is vast, with limitless opportunities. Facebook is such medium, which you can employ it just like any other social site just for the sake of entertainment. Yet, if one gains comprehensive knowledge about how it works and breaks the code, this seemingly entertaining site becomes a revenue-generating machine. Yes, as we discussed above, you can get paid from Facebook. It, in this way, in all its form can sustain and, at times, bring money packed with fame as a sweet treat to those willing to go out of their way for the audience. For companies like DHgate, Facebook acts as a secondary platform for marketing. Yet, all that one needs to remember is that sometimes setbacks happen, and if you are willing to push past them and remain consistent, all the hard work is worth it. The best creators went through rough periods, but those who had remained steadfast and kept working towards their goal and did not give up are now reaping their reward. For further information about how to get paid from Facebook, give this article a read.